Chery is preparing to enter Australia's electrified vehicle market with its Tiggo 7 Pro PHEV, promising an intriguing blend of performance and value when it arrives in the first half of 2025.
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Find me a dealExpected Price Point and Positioning
Starting with the numbers that matter most: while Chery hasn't revealed official pricing, we can make some educated guesses based on the current lineup. The petrol Tiggo 7 Pro starts at $36,990 drive-away, and Chery Australia's chief operating officer Lucas Harris has indicated the PHEV version won't command an "exorbitant" premium.
Key pricing indicators:
- Current petrol model: $36,990 drive-away
- Typical PHEV premium: $4,000-6,000
- Likely price range: $41,990-$44,990 drive-away
What You Get For Your Money
The Tiggo 7 Pro PHEV isn't just about affordable entry into plug-in hybrid ownership - it brings some impressive specifications to the table. Under the hood, you'll find a sophisticated powertrain combining a 1.5-litre turbo petrol engine with an electric motor, delivering a combined system output of 240kW and 545Nm.
Perhaps more importantly for daily use, the 19.3kWh battery pack enables up to 90km of electric-only driving range under WLTP testing - enough to handle most daily commutes without touching a drop of fuel.
Market Context
When you look at the competition, Chery's pricing strategy becomes particularly interesting. The Mitsubishi Outlander PHEV starts from $54,990, while the MG HS Plus EV sits around $48,990. If Chery can bring the Tiggo 7 Pro PHEV to market in the low-to-mid $40,000 range, it could represent compelling value in the PHEV space.
Timing and Availability
The launch timing could be crucial for potential buyers, particularly those considering a novated lease. With the FBT exemption for PHEVs ending in April 2025, early buyers might be able to take advantage of significant tax savings if they move quickly once the vehicle launches.
Worth noting for buyers:
- Expected arrival: First half 2025
- FBT exemption ends: April 2025
- Full specifications and pricing: To be confirmed closer to launch
With strong performance figures, competitive electric range, and what's shaping up to be sharp pricing, the Tiggo 7 Pro PHEV could be a significant player in Australia's growing PHEV market. Keep an eye on your local Chery dealer for more details as we approach launch.
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Dylan Anderson
