Deepal, the ambitious Chinese electric vehicle brand, is making significant strides in the Australian market by rapidly expanding its retail network. After launching in late 2024 with just four dealerships across two cities, the company has nearly doubled its presence in a matter of months. This expansion marks a bold move to establish Deepal as a serious contender in Australia's growing electric vehicle market.
Current Locations:
- Greater Sydney: Parramatta and Artarmon
- Melbourne: North Melbourne and Doncaster
- Adelaide: CBD
Upcoming Locations:
- Perth: Victoria Park (opening end of January 2025)
- Brisbane: Newstead (opening February 2025)
Future Expansion Plans:
- Additional Queensland locations
- Australian Capital Territory
- More metropolitan areas throughout Q1 2025
All dealerships provide both sales and service support, reflecting Deepal's commitment to establishing a comprehensive presence in the Australian market.
Current and Future Product Lineup
Available Model:
- S07: Mid-sized electric SUV
- Price: $53,900 before on-road costs
- Powertrain: Single rear-mounted electric motor (160kW/320Nm)
- Battery: 79.97kWh
- WLTP Range: 475km
Planned Models:
- S05: Smaller electric SUV
- G318: Large SUV
- E07: SUV-ute hybrid concept
Distribution and Market Strategy
Deepal is being distributed by Inchcape, which also handles Subaru and Peugeot in Australia. This partnership leverages Inchcape's established presence in the Australian automotive market to support Deepal's growth.The brand's rapid expansion of its dealer network, coupled with plans for a diverse product lineup, indicates Deepal's strong commitment to establishing itself as a significant player in Australia's growing electric vehicle market.
